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Guide to the Time Inc. Entertainment Weekly Task Force Records
1986-1988 (bulk 1988)
 MS 3009-RG 59

New-York Historical Society
170 Central Park West
New York, NY 10024
(212) 873-3400


New-York Historical Society

Collection processed by Allen Thomas

This finding aid was produced using ArchivesSpace on April 30, 2022
Description is in English using Describing Archives: A Content Standard

Scope and Contents

The collection consists of records belonging to Mike Klingensmith, then Chief Financial Officer of the Magazine Group and future Publisher of Entertainment Weekly, and Nancy Phillips, Business Manager of  Life and member of the task force. It includes projections on pricing, costs, circulation growth, advertising, and other forms of planning for the launch of  Entertainment Weekly as a new magazine such as direct mail advertisements, samples of other magazines, and proposals on the concept of the magazine and general style of editorial content. There is a small amount of reference material pre-dating the Task Force on  Entertainment Weekly including an earlier Time Inc. study on a new magazine concept.

Arrangement

The Time Inc. Entertainment Weekly Task Force Records are arranged in alphabetical order.