"The Public Isn't Buying Press Credibility" - Carol Doherty - Nieman Reports

"The Public Isn't Buying Press Credibility" - Carol Doherty - Nieman Reports

The seeds of public distrust were sown long before the recent round of scandals.

by: Carol Doherty | publication date: June 1, 2005 | Publication: Nieman Reports | journal issue: Summer 2005 |

". . . A slim majority said the press was often influenced 'by powerful people and organizations.' Even higher percentages believed the news media was often influenced by the federal government (73 percent); business corporations (70 percent); advertisers (65 percent), and labor unions (62 percent). Many Americans also doubted the news media's fairness and journalists' willingness to admit mistakes."

The article reviews years of surveys of press credibility over a number of years and the reasons for diminishing trust in the media from the public. Interestingly, deception in undercover investigations does not make the why list.

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