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Guide to the Time Inc. People Publishing and Business Records
1973-2003
 MS 3009-RG 27

New-York Historical Society
170 Central Park West
New York, NY 10024
(212) 873-3400


New-York Historical Society

Collection processed by Melanie Rinehart and Holly Deakyne

This finding aid was produced using ArchivesSpace on July 08, 2021
Description is in English using Describing Archives: A Content Standard

Container List

Series II. Assistant Publisher Charlotte Schiff Jones Files, 1973-1978. 1.5 Linear feet in 2 record cartons

Biographical / Historical

Charlotte Schiff Jones was an assistant publisher at People and former vice president of Manhattan Cable. While Durrell focused on advertising and distribution, Schiff-Jones managed  People's marketing, merchandising, and publicity. She produced the short-lived 1978 Time-Life Films  People television series broadcast on CBS. The series was meant to translate the  People format to television, but was widely panned and quickly canceled in the face of poor audience ratings.

She had left People and was vice president of marketing at CBS by 1981.

Citations:

O'Connor, John. "TV View: On Chats and Chatty Sports Announcers." The New York Times, July 26, 1981. Accessed February 5, 2019. https://www.nytimes.com/1981/07/26/arts/tv-view-on-chats-and-chatty-sports-announcers-john-o-connor.html.

Prendergast, Curtis, Geoffrey Colvin, and Robert Lubar. The World of Time Inc.: The Intimate History of a Changing Enterprise, Volume Three: 1960-1980. New York: Atheneum, 1986.

Scope and Contents

Materials include: People sales memoranda, merchandising materials, correspondence, advertising and weekly reports, circulation numbers, convention information, marketing related materials, and materials regarding the development of the  People television show in conjunction with Time-Life Films and CBS.

Notable correspondents include Richard Durrell, Dick Thomas, Donna Vecchio, and Paul Hale.

Arrangement

Arranged alphabetically.

Container 1 Container 2   Title Date
Offsite-Box: 3041 Folder : 1 Ad Sales
1977-1978
Offsite-Box: 3041 Folder : 2 Ad Sales/Promotion Merchandising
1977-1978
Offsite-Box: 3041 Folder : 3 Advertising Copy Acceptance
1977-1978
Offsite-Box: 3041 Folder : 4 Advertising Free Space Requests
1978
Offsite-Box: 3041 Folder : 5 Bermuda: Creative Conference: July 10
1977
Offsite-Box: 3041 Folder : 6 Budgets
1977-1978
Offsite-Box: 3041 Folder : 7 Business Office
1978
Offsite-Box: 3041 Folder : 8 Circulation
1977-1978
Offsite-Box: 3041 Folder : 9 Circulation: College Market
1977-1978
Offsite-Box: 3041 Folder : 10 Circulation Promotion
1977-1978
Offsite-Box: 3041 Folder : 11 Circulation Reports
1977-1978
Offsite-Box: 3041 Folder : 12 Conventions: California: September 23
1977
Offsite-Box: 3041 Folder : 13 Durrell, Dick
1977-1978
Offsite-Box: 3041 Folder : 14 Fortune
1977
Offsite-Box: 3041 Folder : 15 International Editions
1978
Offsite-Box: 3041 Folder : 16 Legal
1978
Offsite-Box: 3041 Folder : 17 Luncheons/Meetings
1977-1978
Offsite-Box: 3041 Folder : 18 Magazine Development
1978
Offsite-Box: 3041 Folder : 19 Market Research
1977-1978
Offsite-Box: 3041 Folder : 20 Marketing: Fact Sheets
1978
Offsite-Box: 3041 Folder : 21 Marketing: Focus Groups
1978
Offsite-Box: 3041 Folder : 22 Miscellaneous
1977-1978
Offsite-Box: 3041 Folder : 23 Merchandising (Shopper)
1977-1978
Offsite-Box: 3041 Folder : 24-26 People: Covers For Merchandising Purposes
1974-1978
Offsite-Box: 3041 Folder : 27 Photo Show
1978
Offsite-Box: 3041 Folder : 28 Posters
1978
Offsite-Box: 3041 Folder : 29 Promotion
1977
Offsite-Box: 3041 Folder : 30 Promotion Budget
1977-1978
Offsite-Box: 3041 Folder : 31-32 Publicity
1973-1978
Offsite-Box: 3042 Folder : 1 Sales Memos
1977-1978
Offsite-Box: 3042 Folder : 2 Starch Reports
1977
Offsite-Box: 3042 Folder : 3 Steer Meetings
1978
Offsite-Box: 3042 Folder : 4 Television: Dinah!
1978
Offsite-Box: 3042 Folder : 5 Television Special Edition: Developmental Ideas
1977-1978
Offsite-Box: 3042 Folder : 6 Time Distribution Service (TDS)
1977-1978
Offsite-Box: 3042 Folder : 7-8 Weekly Reports
1977-1978
Offsite-Box: 3042 Folder : 9 Young And Rubicam
1978

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